Sanlorenzo Group Acquires Nautor Swan
Motoring / Yachts
The alliance aims to create the largest player in the luxury nautical segment, focusing on product excellence and innovation.
Aug 08, 2024 | By Florence Sutton
Yacht manufacturer Nautor Swan has announced a strategic merger with the Sanlorenzo Group. The deal, effective immediately, sees Sanlorenzo acquiring a 60 percent stake in Nautor’s shareholding, with full ownership slated for April 2028.
Nautor’s iconic Boatbuilding Technology Centre in Pietarsaari, Finland, will remain the primary production site, preserving the brand’s rich heritage.
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Image courtesy of Sanlorenzo Group
Leonardo Ferragamo, who will retain his position as Nautor Swan’s President, emphasised the merger’s potential stating, “Today, my goal is to propel forward a brand that is so beloved and respected and ensure its longevity by entrusting it to one of the world’s leading nautical groups, led by Massimo Perotti, one of the most brilliant entrepreneurs in the marine industry. This will enable it to reach the many and important potentials for which we have worked with passion and dedication over the years.”
Massimo Perotti, now CEO of Nautor Swan alongside his role at Sanlorenzo, outlined future plans that highlighted the synergies between Nautor Swan and Sanlorenzo. We are talking about a niche brand, ultra-exclusive, whose philosophy is aligned with the one we have in Sanlorenzo. Nautor Swan’s heritage is renewed worldwide for its key ingredients: elegance, quality, performance combined with solidity thanks to the advanced construction techniques, innovation and unrivalled “seaworthiness”, he said.
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Nautor Swan was founded in 1966 and has become a leader in producing yachts between 8m – 39m. Today the manufacturer offers a range of offerings through its Nautor Swan Charter and Brokerage, Nautor Swan Global Service—which provides global assistance—and ClubSwan Racing, the sports division managed by professionals in the sailing world. Its ClubSwan also serves as a virtual yacht club.
The merger will facilitate continued advancements in research and development around new materials and sustainability. A four-year period is planned between the closing of the agreement and the transfer of 100 percent of the shareholding planned for April 2028 to allow for a gradual integration of the two brands, Nautor Swan said.
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This article was first seen on YachtStyle.co.
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