Cocks' initial path was that of a journalist. She joined the college paper at Notre Dame, and subsequently landed a job covering personal finance and high tech at the Austin daily paper, the Austin American-Statesman. The experience taught her something valuable. While she loved writing, she didn’t love reporting; “I …...Read More

I'll never claim to be the lowest maintenance girl on the planet, but I also don't really have time for a super extensive beauty routine. Luckily, a time-consuming one doesn't mean it's any more effective than a quick and easy one. That said, sometimes I barely even want to do …...Read More

As fun as shopping can be, it can also be quite exhausting. With so many options to sift through, it's quite easy to get overwhelmed in mere minutes. Add in the fact that your sizing may not fall within the limited "standard" category, and it becomes all the more difficult. …...Read More

Instagram trends can get weird, but before deeming them totally loco, we like to take our time to investigate the hype. Up on the chopping block today is the Instagram craze we like to call "Barbie feet," which models, celebrities, and fashion girls have taken an obsessive liking to. The …...Read More

Whether you’ve been running like a pro for years on end or are just getting started, one of the best aspects of the sport is how accessible it is for just about anyone. And while you may have already bought the best shoes on the market, there’s one other thing …...Read More

Since it's my job to know what's cool in fashion right now as a digital editor, I make it a point to keep up with what all the fashion girls are wearing and, of course, posting about on their feeds. So you can bet that it's especially exciting when I …...Read More

Trends come and go, but there's one fashion craze that has managed to stick around quite consistently since it first appeared on the street style scene in 2018. Any guesses? That's right, we're talking about the ever-polarizing chunky sneakers (aka "ugly" dad trainers). Though people certainly have opinions about them, …...Read More

Most Wanted is a weekly series in which one Who What Wear team member or friend of the brand will share the top 25 fashion and beauty finds on their current wish list.  For the 6+ years I've been a Who What Wear editor, I've always made a point …...Read More

When you're under 5'4", finding the perfect summer dress can prove to be next to impossible. Minidresses become midi dresses, midi dresses become maxi dresses, and maxi dresses stay in the forgotten section of your closet because you haven't found a tailor you trust. How familiar does this story sound? …...Read More

BB cream is one of those beauty items we didn't even know we needed until a few years ago, but now couldn't live without. It's the perfect middle ground between full-coverage foundation and ultra-sheer tinted moisturizer, and it's a must-have if your makeup mood changes with the wind the way …...Read More